About Terence Latimer

I love all things IT, specifically Information Communications & Technology. Based in the Mojave Desert, as a creative technologist, my sweet spot is designing and implementing digital solutions.

For larger clients and startups, I also lead a team of AI Agents and Operators at Latimer Digital, where we combine AI and fractional executives to help businesses grow through powerful, human-centered systems — RevOps, content, and AI driving results. I'm the founder of Black Cactus Co-Working, a desert co-working space serving remote and hybrid employees and creatives in a flexible office environment.

My background in sales, marketing and data analysis is highlighted by metric-driven wins:

• Achieving 2.3x return on ad spend for a major national e-commerce brand
• Launching an online foodies community averaging 3% month-over-month organic growth across 24 months with zero ad spend

Twelve years across Silicon Valley and Silicon Beach

I write, discuss and work on startups, tech, and the technical art of business. Across multiple verticals I've helped Fortune 500 companies and bootstrapped startups align their mission, vision, core values and organizational charts to clearly communicate product, service and value proposition.

Wins include developing a proprietary communications framework centered on customer relationship management and online communities — the ORCA (Organically Reaching Customer Acquisition) Method.

I help organizations and independent thinkers find the language to get their wildest dreams out, and to launch and scale businesses that change things. I've traveled across the world and met some pretty amazing people along the way. Creativity, technology, and helping others are at the core of what I do. A proponent of literacy, my work centers on deeper levels of understanding, comprehension, trust and safety.

And I'm not done yet.

Simplifying business architecture

Strategic planner aligning mission, vision, core values and organizational charts to clearly communicate product, service and value proposition. Enterprise architect simplifying complex communications plans, with experience developing internal and external personas to carry corporate messages rooted in brand identity, capturing tonality and voice. Marketing leader aligning analytics, customer jobs and automation with product development and go-to-market strategy as part of research-driven feedback loops.

Elsewhere

• LinkedIn
• Medium
• YouTube
• GitHub

Phone: 310-848-7976